Convert Video for Instagram — Reels, Stories & Feed

Convert any video to Instagram-ready MP4 instantly. Works with MOV, MKV, WebM, AVI, WMV. Output is H.264 MP4 — accepted by Reels, Stories, and Feed. No sign-up.

Drag & drop your file here, or

Max 500 MB • Max 30 min • Max 4K

Output: MP4 with H.264 video and AAC audio — accepted by all Instagram surfaces.

How to Convert a Video for Instagram — 3 Steps

  1. Upload your video

    Select any video — MOV, MKV, WebM, AVI, WMV — up to 500 MB.

  2. Convert to Instagram MP4

    Click Convert for Instagram. Output is H.264 MP4 with AAC audio — accepted by all Instagram surfaces without errors.

  3. Upload to Instagram

    Share directly to Reels, Stories, or Feed from the Instagram app or Creator Studio.

Instagram Video Specifications by Surface

Reels9:16 vertical (1080×1920), up to 90 seconds, up to 650 MB. Use our Video Cropper to get 9:16.
Stories9:16 vertical (1080×1920), up to 60 seconds per clip, up to 4 GB.
Feed posts1:1 square (1080×1080) or 4:5 portrait (1080×1350), up to 60 minutes, up to 650 MB.
FormatMP4 with H.264 encoding is recommended. MOV is also accepted but may not work in Creator Studio.
Frame rate23–60 fps is supported. Instagram re-encodes everything to 30 fps for delivery.
Quality tipUpload at 1080p with a bitrate of at least 3.5 Mbps to minimise visible artifacts in the final post.

Frequently Asked Questions

What video format does Instagram accept?

Instagram accepts MP4 and MOV. MP4 with H.264 encoding and AAC audio is recommended for all surfaces — Reels, Stories, and Feed.

What aspect ratio should I use for Instagram Reels?

Reels and Stories are displayed at 9:16 vertical (1080×1920). Feed posts support 1:1 square and 4:5 portrait. A 16:9 landscape video is letterboxed in the Feed and cropped in Reels.

Why does Instagram say my video format is unsupported?

Instagram rejects MKV, WebM, AVI, WMV, and H.265/HEVC-encoded files. Converting to H.264 MP4 fixes this in almost all cases.

Is my video kept private?

Yes. Your file is processed privately and automatically deleted within 60 minutes. We never store or analyse your content.

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